Objective: Create a double page spread for the Hanes Magalog
Process/Solution: We composited photos and illustrations together, retouched and color matched the product, then illustrated drop shadows.
Techniques: compositing, retouching, illustration
Agency: The Martin Agency
Art director: Sara Rowland
Click the video above to see a quick slideshow of how this image was put together.
Click the video below to watch a longer step-by-step creative process walk-through.